My Blog

This blog is intended for young professionals who are eager to join the work force. College allows students to meet new people, find your interests, and prepare for the future. It can be an amazing, but confusing time. The lack of rules may be evident in your posts. It is important to manage your accounts carefully to appeal to other professionals. This blog will discuss helpful tips for cleaning up your social media across all platforms. 

 

To start this discussion, I found a video from Six Figure Mastermind. She discusses the importance of understanding the power social media holds. While it is a great tool that can be utilized to further your career, it can also tarnish your reputation. The video goes into detail about the proper steps to ensure you are being perceived in a positive light. 

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Recognize Your Goals 

The first step in creating a strong social media reputation is setting goals to improve. For example, I want to prove to my future employers that I am mature by posting more about my professional accomplishments. To start, you should review not only your LinkedIn page, but any platform you are a member of. The New York Times wrote an article describing the importance of getting involved in social media from a professional standpoint. Read the article to learn more about the advantages social media has to offer you and your business. 

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Steps to Managing Your Platforms 

Posting on social media is a serious responsibility. Once something is on the Internet, there is no guarantee it will be permanently gone after being deleted. Deciding which pictures and videos are appropriate to share is a major part of using social media. The following list is steps to keep your page pristine: 

• Review all platforms 

• Set goals 

• Research proper social media etiquette 

• Know your audience

  •  Future employers 

  • Co-workers

  • Peers 

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Sprout Social goes into detail about how to manage your reputation through social media. This article focuses more on business accounts, but the same advice could apply to personal accounts that want to be taken seriously by employers. Additional to the list above, this article focuses on the importance of staying positive consistently. 

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Monitor Analytics 

One way to tell if you are using your social media to your full potential is reflecting on your followers, likes, comments, and shares. If you have like-minded people who are ambitious following and supporting your posts, you are on the right track. The following list includes aspects to be mindful of: 

• Inappropriate comments

• Quality of followers

• Ask for peers' advice

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According to the Ian Anderson Gray blog, social media analytics are essential for not only businesses, but personal growth as well. Analytics can give you a better insight into your audience which can lead you to tailoring your content to them and receiving positive feedback. Read the blog to learn more! 

 

Thank you for reading my blog, I hope you learned a lot!